Air New Zealand’s safety ambassador for its new inflight safety video is US fitness legend Richard Simmons.
Starting today, Simmons will be putting Air New Zealand customers through their paces, as he takes them step-by-step through the airline's pre-flight safety briefing.
The inflight video features Air New Zealand cabin crew and Les Mills fitness instructors working out in colourful lycra, fluorescent leg warmers and sweat bands.
Simmons is also assisted in conveying the key safety messages with some celebrity cameo roles by the Amazing Race presenter Phil Keoghan, sporting a bright yellow headband, television personality Paul Henry, in orange shorts and pink sweat band, and Silver Fern Temepara George in some stunning silver hot pants.
Watch carefully and you may even catch a glimpse of Air New Zealand CEO Rob Fyfe who donned pink shorts and a purple head band for the occasion.
Simmons, accompanied by the cabin crew, shows passengers the essential safety information, including how to "stretch like a giraffe" to put baggage into the overhead lockers, and Simmons' favourite move "the duck".
'Fit to Fly' follows on from the airline's hugely successful recent inflight safety videos, which have totalled more than 7,000,000 views on YouTube, including 'Bare Essentials of Safety' which featured body-painted staff and 'Crazy About Rugby' featuring All Blacks players including captain Richie McCaw.
Air New Zealand General Manager Marketing and Communications Mike Tod says the new in-flight safety briefing again features Air New Zealand cabin crew, working alongside Simmons, to convey the safety messages.
"Safety is paramount and non-negotiable at Air New Zealand, and Fit to Fly will again get our passengers sitting up and taking notice of these important pre-flight messages in an engaging and fun way," says Mr Tod. "Simmons' fitness moves will definitely ensure that all eyes are on the safety briefing."
The new 'Fit to Fly' safety video goes live today onboard Air New Zealand's narrowbody aircraft fleets, and will also be showing on the airline's widebody aircraft from 1 May.
The music track featured on the inflight safety video is a specially recorded version of Yazz's 1980s hit record 'The Only Way is Up', performed by New Zealand singer Leza Corban.
The new safety video and exclusive behind-the-scenes content with some hilarious additional dance-offs with Phil Keoghan, Temepara George and Paul Henry can be viewed at www.youtube.com/airnewzealand.
Issued by Air New Zealand Public Affairs +64 21 747 320
NOTE: The content of all Air New Zealand media releases are accurate at the time of issue, as stated at the top of each release. For updates on any changes, please contact Air New Zealand.
Air New Zealand is proud to be a member of Star Alliance. The Star Alliance network was established in 1997 as the first truly global airline alliance to offer worldwide reach, recognition and seamless service to the international traveller. Its acceptance by the market has been recognised by numerous awards, including the Air Transport World Market Leadership Award, Best Airline Alliance by both Business Traveller Magazine and Skytrax. The member airlines are: Adria Airways, Aegean Airlines, Air Canada, Air China, Air New Zealand, ANA, Asiana Airlines, Austrian, Blue1, bmi, Brussels Airlines, Continental Airlines, Croatia Airlines, EGYPTAIR, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Singapore Airlines, South African Airways, Spanair, SWISS, TAM Airlines, TAP Portugal, Turkish Airlines, THAI, United and US Airways. Air India, Avianca-TACA, Copa Airlines and Ethiopian Airlines have been announced as future members. Overall, the Star Alliance network offers 21,000 daily flights to 1,160 airports in 181 countries.